Passionate jewellery enthusiasts helping Australians make confident ring-buying decisions since 2019.
BestRings Australia was born from a simple frustration: buying a ring shouldn't be confusing, intimidating, or filled with industry jargon that leaves you second-guessing your choices. When our founder, Sarah Mitchell, began searching for an engagement ring in 2018, she discovered just how overwhelming the process could be. Between understanding diamond grades, deciphering metal purity hallmarks, and figuring out Australian ring sizes versus international standards, what should have been an exciting journey felt more like navigating a maze.
That experience sparked an idea. What if there was a trusted resource specifically for Australians—one that explained ring buying in plain English, offered genuinely helpful comparisons, and didn't push sales at every turn? In early 2019, Sarah teamed up with her brother James, a qualified gemologist who had spent years working in Melbourne's renowned jewellery district, to create exactly that.
Today, BestRings Australia has grown into a team of five passionate jewellery enthusiasts, each bringing unique expertise to our mission. We've helped thousands of Australians understand the difference between 18k and 9k gold, taught countless couples how to evaluate diamond quality without overpaying, and guided individuals through the nuances of choosing metals that suit their lifestyle and skin sensitivity.
What sets us apart is our commitment to education over sales. We believe that an informed buyer is a confident buyer. That's why we invest significant time creating in-depth guides, testing different ring care methods in our own homes, and continuously updating our recommendations based on real user feedback. We personally evaluate the products we recommend, considering factors like craftsmanship quality, value for money, customer service reputation, and long-term durability.
Our partnership with Amazon Australia allows us to recommend products from trusted sellers with reliable shipping and customer protection. While we do earn a small commission when you purchase through our links, this never influences our recommendations—we only suggest rings we genuinely believe offer excellent quality and value for Australian buyers.
We exist to demystify the ring-buying process for every Australian. Whether you're choosing an engagement ring that will symbolise a lifetime commitment, selecting wedding bands that complement each other perfectly, or simply treating yourself to a beautiful fashion piece, we want you to feel confident and informed every step of the way.
Our guides cover everything from the fundamentals—like understanding the 4Cs of diamonds and interpreting metal purity stamps—to more specific topics like caring for vintage rings, choosing hypoallergenic options, and understanding the ethical considerations around diamond sourcing. We write for real people, not jewellery insiders, which means you'll never need a glossary to understand our content.
Behind BestRings Australia is a dedicated team of jewellery enthusiasts, each bringing years of experience and genuine passion to everything we create.
Founder & Editor-in-Chief
Sarah's personal ring-buying journey inspired BestRings Australia. With a background in consumer advocacy and a genuine obsession with beautiful jewellery, she ensures every piece of content truly helps our readers.
Gemologist & Technical Advisor
James holds qualifications from the Gemmological Association of Australia and spent eight years in Melbourne's jewellery trade. He brings professional expertise to our diamond and gemstone guides.
Content Writer & Researcher
Emma combines her journalism background with a lifelong fascination for jewellery craftsmanship. She's our go-to expert for ring history, cultural traditions, and emerging design trends.
Product Testing Lead
Michael oversees our hands-on evaluation process, testing ring durability, cleaning methods, and assessing real-world wearability. His meticulous approach ensures our recommendations hold up over time.
Everything we do at BestRings Australia is guided by three core principles:
We love hearing from our readers. Whether you have a question about ring sizing, need help choosing between two options, or want to share your own ring-buying experience, don't hesitate to reach out. Your feedback helps us improve and create content that truly matters to Australian ring buyers.